Do Story

Today s world wants to know you and the real story behind why you do what you do. Whether you have a product to sell, a company mission to share or an audience to entertain, people are far more likely to engage and connect if you deliver a well-crafted story with an emotional core. Bobette Buster is a lecturer and story consultant to major studios including Pixar, Disney and Sony Animation. In Do Story she teaches the art of telling powerful and engaging stories. Through profiles of activists, leaders and visionaries, she shares a variety of styles and narrative techniques to demonstrate: the 10 principles of storytelling; how to source, structure and shape your story; the power of the 'gleaming detail'; and why an emotional connection is key. With beautiful illustrations by Millie Marotta and plenty of practical tips and exercises, you will soon discover how to take your own storytelling from good... to great. So, what s your story?

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